Hey there all,
I am a 22 year old celiac law student completing a business subject (marketing) as a non-law elective in my course of studies at QUT (Queensland University of Technology) in Brisbane, Australia. In this subject, our major assignment is to bring up a marketing plan for a product. The best marketing plan gets to present the product to industry professionals and potentially have the opportunity to take it further.

For my group's assignment we have decided to come up with a food product tailored for celiacs. Being a celiac, I have noticed several things that I miss and a lot of things that I would like to eat.

I am wondering if you would be able to help me with my assignment by shouting out about what food products that you would possibly like to see on the market. I know a big one for me was beer and now there are a couple of companies that provide this.

Any help would be very appreciated!

Thanks again

I want to see CORN DOGS, light flakey donuts like Krispy Kremes, gluten-free biscuits IN A CAN!!! gluten-free cinnamon rolls IN A CAN!

Here is part of your wish granted! Corndogs!

http://www.sbetterfarms.com/index.htm

I feel like a fairy godmother!

I would like to see gluten free biscuits and crescents in a can. Gluten free twizzler and gluten free cakes and pies in the bakery sections of grocery stores. Or at least the ability to special order cakes or pies from regular grocery stores.

SUBWAY SANDWICH BREAD..... No, seriously, it makes me cry.... I'm a native New Yorker ... I've given up on bagels and pizza.. for the love of potato flour, can they come up with some french bread rolls that I can make a decent sandwich on?!!

How about something cheesy - like cream cheese, or mozzerella... something gluten-free, casein free, lactose free and soy free?

Gluten-free, dairy-free, egg-free maple bars. I even had a dream about them last night.

Milk free and gluten free frozen entrees.

When I am exhausted and hungy, I would just LOVE to be able to hit a drive-thru now and then, and something other than Wendy's chili....

Also gluten-free fluffy, melting donuts, like Krispy Kreme....gluten-free crusty, heavy sourdough bread.... *sniff*

Here lately, I've been having a re-accuring dream that I'm on vacation and I stumble into some magical gluten-free world where there are gluten-free restaraunts and grocery stores. I had one dream a few weeks ago about the grocery store....and there was gluten-free pita bread, focaccia, baklava, angel food cake....and all the the other goodies. The whole store was gluten-free! The funny part about the dream though (and I swear I'm not making this up!) was when I got to the checkout with all my gluten-free stuff and my cart-full cost $4,000!

Then a couple nights ago I had one about a restaurant. It was nothing special as restaurants go...just a walk-up and take out kind of place. I was walking by and I saw on their menu outside that it was run by some of the members on this board I ran inside, and it was all Italian carry out food. Pasta dishes, pizzas, ravioli..mmmmmm Sure beats my dreams about eating half a piece of pizza before thinking about what I'm doing!

NINI
My grandkids loved the S'better farms corn dogs....... I love the glazed donuts from celiac specialities, but you can't eat just one!!!!!!

I would love to go thru fast food places and get what everyone gets,a bun.......

Now I need a hugh freezer for storing........

mamaw

Yes! Gluten free, dairy free rice cheese. (WHY do they put dairy in a rice cheese? ) AND cereal that you can buy without malt flavoring in the regular grocery aisles.

I would really like to see gluten-free frozen ravioli. I used to love those.

A company like Chef Boy-R-Dee (but Gluten Free) -- Think of the possibilities...

Also, gluten-free TV Dinners and MORE gluten-free Soup that tastes good.


In my opinion, the restaurant thing can be solved via personal education --- if you want to learn about the inner workings of restaurants and dine successfully in them, you need to learn about how food is prepared and always get a manager to help you. (I haven't been glutened in a restaurant in a very long time...)

MAKE THEM PREPARE THINGS IN A SEPARATE PAN

MAKE THEM USE NEW GLOVES AT FAST FOOD PLACES

ASSERT YOURSELF, DON'T POISON YOURSELF

Restaurants are in business due to guest relations and hospitality -- make them cater to you (Be nice and tip graciously, but don't ever be afraid to assert yourself in those places)

JMO

Something about reading that whilst looking at your Beavis avatar cracked me up!

I have nightmares about eating something with gluten/casein etc. in and then frantically trying to spit it out, rinse my mouth, etc. Very good feeling to wake up and realise it was just a dream!

I would love to see better food labeling in supermarkets. I know that the gluten-free stuff is there in my regular supermarket...just need to know which ones I can have!

Think of the possibilities......

Almost everything that I like is (except my daughter's favorite Chef-Boy-R-Dee)available either by mail-order or at Whole Foods, BUT

IT'S SO BLEEPING EXPENSIVE!!!!!

I would like to be able to make my meals (even from scratch) without paying for it like it's coming from a 4-star resaurant!!!!!

I haven't found the S'better Farms corndogs near me... yes I looked on the website at where to buy and I would have to drive into "THE CITY" (gawd forbid!!!) LOL! Anyone who knows me knows that I HATE TO DRIVE!!!! Ah, but for good corndogs, I guess I could force myself!

I would personally like to see 100% gluten free restaurants! I can't eat out anymore because of cross contamination.

I voted for more convenience foods since Amy's is the only one that I can buy here and a lot of people seem to react to their products. I haven't had Amy's in a long time because I don't want to get sick!

Being vegetarian and gluten free, I would love to see gluten free pasta, at say Olive Garden. So I could take my son there. Also like someone said, more education for restaurants, so they understand celiac.
Also I would love to go to any restaurant. Like Panera bread and get gluten free bread there. I know it is a dream world, but it would be wonderful to eat something other then a baked potatoe. THe social aspect for me with celiac is the worst. Luckily we have a PF chang's down the road. I hate being the one that is "picky". Most of the time I eat at home.

Like someone said, I would die for a sub or a bean burrito with regular flour tortilla.
It has gotten better mourning over these things after a year.
MOnica

Bread that actually tastes like bread. I'm dreaming, I know..................

tortellini, any kind.

There isn't enough of anything anywhere. Most of all we want it to taste good. More of everything especially education on the subject so that others know what this is and how we suffer. More education for doctors on this also.

Better understanding on the part of more food manufacturers so there would be less CC worries. I'm ok with my limited food choices--not much I can do about that--but the CC will get me altogether too often with products and eating out. I think I used too many words there

Hey Nisla, I contacted the company a while back. We live in AL, but they said we're in the Atlanta distribution are for Kroger and could get our manager to order them. They were very nice and said I could even call them if I had any trouble. You probably could too since you live so close to Atlanta. I've got the # if you need it. Maybe you won't have to make that drive to the city afterall!

How lucky that I found this thread! (I've spent a lot of time at this website but am new to the community forums). The development of gluten-free food products is a dream of our whole family. We are currently in the (early) planning stages of a line of gluten-free frozen convenience foods. We'd like to eventually open a gluten-free restaurant also, but that's WAY in the future! We're planning to start with frozen pizza - 3 varieties, cheese, pepperoni and vegetable, in both family size and individual size. Our next product will be lasagna, then ravioli.

This thread has really been a blessing, but I'd appreciate even more info! I'm fairly new to the celiac world, since I married a man two years ago with a celiac daughter who lives with us part time. After some initial frustrations I've started having fun learning to cook gluten-free. I love to cook anyway...as does my son who is starting cooking school. Since our entire facility will be gluten-free (unlike Amy's, which we love!) there shouldn't be problems with cross contamination. We'll also be avoiding oats since so many celiacs are also sensitive to oat products.

Since each new product will take years of development I'm still open to changing the order in which we introduce foods. Any thoughts on that? Also where do you purchase most of your gluten-free foods? Getting new products into major grocery chains is terribly expensive, so I don't see that happening in the next decade. MAYBE specialty stores like Whole Foods or Trader Joe's, but frankly I don't see any way to market these products at the beginning except for internet gluten-free malls such as the one affiliated with this site, which we love! Any thoughts on that?

Thanks for any and all comments!

I think the order you mentioned - pizza, then lasagna, then ravioli is right on!

Please, please make gluten-free products that are also egg-free. I find very few gluten-free desserts and breads that I can eat - all the good ones have egg in them.

Good luck to you.

Thanks! I'll have to work on the egg-free part...I've never tried cooking egg free! The pizza would be egg-free, but my pasta recipe contains eggs. Is cross-contamination an issue with eggs? I was planning to use the same dough sheeter for both the pizza crust and the pasta.

Oh my gosh- Yes! A 100% gluten free restaurant that could also accomodate other intolerances and allergies.

Also, I would love something healthy, organic and convenient like Amy's but made in a 100% dedicated facility. I haven't microwaved anything preprepared in months.

Dear Neshy,

I am also a QUT student and doing a project about the gluten free products (about marketing in Brisbane).
nice to meet you here. I would like to know that which subject are you doing for this assignment. And it will be great if we can share some information.

you can send me email at off_kor1@yahoo.com

Hope to hear from you.

thanks

Me too! My local Acme has begun carrying Amy's Rice Bowls (gluten-free). They look so good, but I know that so many of you have had reactions from them.

I just thought of a pre-made gluten-free (and hopefully casein free!) dinner:

Chinese!

Just imagine... Sweet and sour chicken balls, egg rolls, chicken fried rice, lemon chicken, vegetable stir fry...

mmmm

I would like all of the appetisers from PF Changs (except letuce wraps as I am sick of eating them). Yum, all of the appetisers gluten-free. I can dream.

By the way I order the combination fried rice (PF Changs) gluten-free and they tell me what meats or seafood they have that can go in it. Some has already been seasoned and that is why they tell me. Usually I end up with chicken and shrimp fried rice. It is so good. And no it is not on their gluten-free menu.

I would love something like that!! Although I have been able to find gluten free pizza bases, I can't find a gluten free, casein free & soy free cheese anywhere.

I would also love gluten free, casein free & soy free chocolate!

I would love to see more glutenfree stores, but I wonder if they would econmically viable as more then a 'hole in the wall/hard to find" kind of place as far as local shoppers go. The same goes for restaurants. Yes, I want to see it, but is it economically viable? It would be tragic beyond words for such a place to open, and end up bankrupting the fine people trying to make a go of it.

I'm lucky to live near a well educated health food store with a good selection of gluten free items. (That's Atlantis in Dunwoody Georgia)

Now, I'm about to go out and look at one of those krogers for some corndogs... but before I go, I would like to say that there are two things I would love to see gluten free. One is Krispy Creme glazed donuts. I haven't seen anything like that on the gluten free market. Those New Orleans numbers that are hard to spell but are pronouced "Been-YAaaaaa!" might do as a mix. Anyone have a good recipe for those?

Another product I would like to see is a good HARD fry batter. I have been meaning to experiment in this reguard, but my minor experiments haven't come up with anything decent. Now, a hard fry is not a 'breading.' I'm taking about fish and chips, not zaterans or shake and bake. Catfish rolled in cornmeal is grand, but it's not like english deep fried cod, or that chicken from popeyes. (I love that chicken from popeyes.)
A hard fry batter must come out of the boiling oil as hard crust, it sticks close to the meat rather then falling off, and it is crunchy, not soft. Annnnnnnnnnnnnnnnnnnnnnnnnd it tastes good.